What are online videos for?
I want to present two interesting discussions over online videos:
1. Online video search is dominated by music:
Matt Pace, analyst at Compete points out that Youtube searches can be attributed mostly to music: “28 of the top 40 terms searched on YouTube in June related to either a musician (if you can call some that) or a song title”
2. New frontiers in online video: Online video as a shopping channel for new vehicles:
Google study reported at Clickz shows that searches for specific vehicle brand names coupled with the term “video” have risen 237 percent over the past year (In March 2008, 240,000 such searches occurred on major search engines). Moreover, the research revealed that 41% of shoppers in the market for a new vehicle viewed video on YouTube prior to purchase.
More on online video? Users stats, YouTube’s influence on purchase decisions (2007)
Tweet This Post
Plurk This Post
Buzz This Post
Delicious
Digg This Post
Ping This Post
Reddit
Stumble This Post
July 23rd, 2008 at 12:39 am
Thanks, that is interesting. It could be interesting to compare to see if differences appear with other video site like dailymotion. It would show how a community can impact a social website..
July 23rd, 2008 at 5:59 pm
its a known fact that alot of people are just listening to music through youtube as thier main channel for music
November 28th, 2011 at 5:28 am
Very good written story. It will be supportive to anyone who usess it, as well as me. Keep doing what you are doing – for sure i will check out more posts.