Is visiting video sharing websites a growing habit? US survey

February 11th, 2008 by Dr. Taly Weiss

Filed under internet behavior, PEW Internet survey, Trend Spots, Trends Review, video, youtube

youtube

Pew Internet has published its recent US survey revealing that:

48% of internet users said they had ever visited a video-sharing site such as YouTube (compared to 33% – end of 2006).
15% of respondents said they had used a video-sharing site “yesterday” (compared to 8% – end of 2006).

Most dominant group of users: men, younger adults (under 30), and college graduates

Fastest growing group of users:

women (5% to 11% use= 120% growth),
ages 30 to 49 (7% to 14% use = 100% growth)
high school graduates (5% to 13% use = 160% growth).

Is this a real significant rise?
Pew reported “better looking” results in March 2007.
When 57% of online adults have claimed to use the internet to watch or download video, 19% do so on a typical day.
Is it that video sharing has stopped its growing? Any other explanation?

Pew survey: 2,054 American adults (age 18 and older) participated in a national phone survey conducted October-December 2007.

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