Internet trends: marketing research & predictions

2010 Social Media Influencers – Trend Predictions in 140 Characters (1st Report, by TrendsSpotting)

December 21st, 2009 by

View more slides from Trendsspotting.

New! TrendsSpotting has released the second report from the the series: “2010 Influencers on Consumer Trends – Trend Predictions in 140 characters“.

In this report,  the 2010 Social Media trends are foretasted by:

@petecashmore PETE CASHMORE Founder, CEO Mashable
@armano DAVID ARMANO Senior Partner, Dachis Group Author, Logic and Emotion
@chrisbrogan CHRIS BROGAN President, New Marketing Labs
@peterkim PETER KIM Managing Director, N.America Dachis Group
SETH GODIN, Bestselling Author, Entrepreneur & Agent of change
@litmanlive MICHAEL LITMAN Social Media Strategist Consolidated PR
@tamar TAMAR WEINBERG, Community & Marketing Manager, Mashable
@johnbattelle JOHN BATTELLE Founder & Chairman Federated Media
@mariansalzman MARIAN SALZMAN President, N.America Euro PR, Trend Spotter & Author
@mzkagan MARTA KAGAN Managing Director, US Espresso- Brand Infiltration
@danzarrella DAN ZARRELLA Social & Viral Marketing Scientist HubSpot
@emarketer eMARKETER Digital Intelligence
@drewmclellan DREW McLELLAN Founder and Author The Marketing Minute
@idc CAROLINE DANGSON Digital Marketplace Research Analyst IDC
@jasonfalls JASON FALLS Social Media Strategist Social Media Explorer
@charleneli CHARLENE LI Founder Altimeter Group
@gauravonomics GAURAV MISHRA CEO 2020 Social Online
@marc_meyer MARC MEYER Principal Digital Marketing Response Group
@emarketer JEFFREY GARU Senior Analyst eMarketer 2010
@jimmy_wales  JIMMY WALES Founder Wikipedia
@alecjross ALEC ROSS Sr Advisor -Innovation State Department
@CraigNewmark CRAIG NEWMARK Founder of Craiglist
@scobleizer ROBERT SCOBLE Technical Evangelist Rackspace
@dmscott DAVID MEERMAN SCOTT Marketing Strategist & Author World Wide Rave
@roncallari RON CALLARI Social Media
@ravit_ustrategy RAVIT LICHTENBERG Founder & Chief Strategist
@equalman ERIK QUALMAN Author Socialnomics
@pgillin PAUL GILLIN Writer, Author & Social Media Consultant Principal
@adambroitman ADAM BROITMAN Partner & Ringleader
@cbensen CONNIE BENSEN Director of Social Media & Community Strategy Alterian
@mikearauz MIKE ARAUZ Strategist Undercurrent
@nenshad Nenshad Badoliwalla Co-author Driven to Performance
@adamcohen ADAM COHEN Partner Rosetta
@danielwaisberg DANIEL WAISBERG Head of Web Analytics Easynet
@communitygirl ANGELA CONNOR Journalist & Community Strategist
@trendsspotting TALY WEISS CEO and Head of Research

Findings:  Major trends in 2010 Social Media

Across many of these predictions, we have identified the following trends suggested to influence 2010 Social Media: Mobile, Location, Transparency, Measurement, ROI, Privacy.

Reflecting on 2009 predictions – not much has changed.
We conclude that 2009 did not meet its expectations.
How about 2010?

Already released from the Trend Prediction Influencers Series:

@2010 Social Media (published also at NYTimes / RWW, Mashable, Examiner)

@2010 Consumer Trends.

@2010 Tech and IT.

@2010 Online Marketing.

@2010 Online Video.

@2010 Mobile

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26 Responses

  1. Adam Cohen Says:

    I’m humbled to be included in this list and looking forward to digesting everyone’s predictions. Thanks again for including me.

  2. Michael Litman Says:

    Like Adam, it’s a pleasure to be involved with such luminaries. Thanks.


  3. Ravit Lichtenberg Says:

    Taly, it is an honor to be included in this collection of experts and thought leaders. I especially like how you captured trends from both established and permanent write-ups AND those fleeting twitter bites that we may have never seen otherwise.

    To me, it has always been about people, relationships, critical thinking, and forward-movement; I’m so delighted that my words and perspective resonate with TrendsSpotting and with the community.

    To a wonderful 2010!

  4. Angela Connor Says:

    There is a ton of interesting insight in this deck. I was happy to share it on my blog and thrilled to be included.

  5. Jack Bucchioni Says:

    These are many of the canaries in the coal mine-Great list of “experts”!!!

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